Consciously Precious
Precious is the journey in pursuit of beauty—respecting the planet, honoring its people, and creating timeless elegance. With Purest, experience the finest cashmere crafted with a contemporary vision, rooted in respect and sophistication.
Winter Luxe Essentials
Wrap yourself in the warmth of our exclusive winter cashmere collection
.
Our Savoir-Faire: A Legacy of Excellence
At Purest, we blend top-quality raw materials with the masterful skill of traditional weavers, the elegance of Italian design, and a Swiss dedication to detail. Excellence is woven into everything we create—it’s more than a passion; it’s who we are.
.
.
.
.
Luxury, personalised
At Purest, we partner with world-class global brands across luxury jewelry, watches, hospitality, private airlines, and discerning families to create bespoke cashmere accessories. Each piece is meticulously designed to reflect the sophistication and exclusivity that our clients value.
Little Luxuries
Tiny Treasures: Adorable Accessories for Your Little Ones
.
Falconry Collection by Purest and Orlando Maroquinier
Embracing the legacy of falconry with contemporary luxury, discover our bespoke Falconry Collection premiered at ADIHEX in Abu Dhabi
Respect is Our Foundation
At Purest, respect guides every choice—from honoring the environment and supporting artisans to preserving tradition and ensuring unmatched quality for our clients. This commitment shapes our conscious approach, creating enduring beauty with clients at the heart. Since 2023, we've planted trees with our partner Eden: People+Planet, helping to reduce carbon dioxide and move closer to CO₂ neutrality.